Business model

1. Value Proposition

Legista offers expert legal services in various practice areas, including real estate law, family law, corporate law, criminal defense, and document legalization, with a strong focus on personalized, high-quality legal advice. Our value proposition is built around providing accessible, affordable, and professional legal solutions for individuals, businesses, and entrepreneurs in Singapore. We aim to make legal services clear, understandable, and tailored to each client's specific needs, ensuring the best possible outcomes in every case.

2. Revenue Streams

Legista’s primary revenue streams come from the following:

  • Hourly Billing: For most legal services, we charge clients based on the time spent by our attorneys. The rate varies depending on the complexity of the legal issue and the expertise of the attorney handling the case.
  • Fixed-Rate Fees: For certain services, such as document legalization, basic real estate transactions, and standard contracts, we offer fixed-fee pricing. This provides clients with predictable costs and helps them plan their budget accordingly.
  • Retainer Agreements: For businesses and clients requiring ongoing legal support (such as corporate law services, legal compliance, or regular legal consultations), we offer retainer agreements. Clients pay a set monthly or quarterly fee in exchange for a pre-agreed number of hours or services.
  • Contingency Fees: In certain cases, such as criminal defense or family law matters (where the outcome involves financial compensation, e.g., alimony or property division), we offer contingency fee arrangements. We take a percentage of the recovery only if the case is successful.
  • Consultation Fees: For initial consultations or one-time legal advice, clients may be charged a flat consultation fee. This allows prospective clients to discuss their legal concerns and determine if they would like to proceed with full representation.

3. Target Market

Legista’s target market includes:

  • Individuals: People seeking legal assistance in personal matters, such as real estate transactions, family law issues (divorce, child custody, etc.), criminal defense, and legalizing documents.
  • Businesses: Entrepreneurs and established companies requiring legal services related to corporate law, compliance, contracts, intellectual property protection, mergers and acquisitions, and other business-related legal matters.
  • Expats and International Clients: Individuals and businesses from other countries who need legal assistance in Singapore, including document legalization and notary services for international use.

4. Marketing Strategy

Legista’s marketing strategy focuses on building a strong online presence and attracting potential clients through various channels:

  • Search Engine Optimization (SEO): We focus on optimizing our website for search engines to appear in search results for key terms like "real estate lawyer Singapore", "family law Singapore", and "corporate lawyer Singapore".
  • Content Marketing: We provide informative blog articles, legal tips, and resources to engage our target audience, answering common legal questions and showcasing our expertise in various practice areas.
  • Social Media: We actively use social media platforms (LinkedIn, Facebook, Instagram) to promote our services, share legal news, and engage with potential clients.
  • Referral Programs: We establish partnerships with real estate agents, financial advisors, and other professionals who may refer clients to us, in exchange for a referral fee or partnership agreement.
  • Online Ads: Paid advertising on Google and social media platforms helps to drive targeted traffic to our website, especially for key services or seasonal promotions.

5. Customer Relationship

Legista emphasizes creating long-term, trust-based relationships with clients. We achieve this through:

  • Personalized Service: Our team of lawyers takes the time to understand each client's unique situation and provides tailored legal solutions.
  • Client Support: We offer clear communication and ongoing updates to clients about the progress of their cases. We ensure that our clients feel supported throughout the legal process.
  • Follow-up Services: After a case is resolved, we continue to offer legal support as needed, including helping clients with ongoing legal requirements or potential legal issues in the future.

6. Key Resources

To ensure the effective delivery of legal services, Legista relies on:

  • Experienced Legal Team: Our core resource is our team of skilled and qualified lawyers with expertise in various legal fields.
  • Technology: We use legal management software to streamline case tracking, document storage, and client communication. We also invest in website management tools to ensure our online presence is smooth and effective.
  • Client Relationship Management (CRM) System: Our CRM system helps us track client interactions, follow-ups, and service inquiries to improve our client engagement and retention.

7. Key Activities

The core activities of Legista include:

  • Legal Service Delivery: Providing high-quality legal representation and advice to clients in areas such as family law, real estate law, corporate law, criminal defense, and more.
  • Client Acquisition: Attracting new clients through marketing, referrals, and strategic partnerships.
  • Ongoing Professional Development: Continuous learning and development for our lawyers to stay current with legal trends, regulations, and best practices.
  • Website Management and Content Creation: Regularly updating our website with informative content, client testimonials, and service offerings.

8. Key Partnerships

Legista collaborates with:

  • Real Estate Agencies: We work with real estate agents and property developers to provide legal assistance in property transactions.
  • Financial Advisors and Accountants: These professionals often refer clients to us for corporate or family law services.
  • Embassies and Consulates: For document legalization services, we work with embassies and consulates to ensure that legal documents are processed correctly.
  • Other Law Firms: In cases of legal complexity, we collaborate with other firms to provide specialized services or cross-border legal support.

9. Cost Structure

Legista’s cost structure includes:

  • Employee Salaries: Compensation for lawyers, paralegals, and administrative staff.
  • Technology Investments: Costs for legal software, website hosting, and CRM systems.
  • Marketing Expenses: Costs related to online advertising, content creation, and social media campaigns.
  • Office Expenses: Rent, utilities, and office supplies.
  • Professional Development: Training, courses, and certifications for ongoing education in the legal field.